Vangal Private Equity Firm Acquires Yirla, a Leading B2B Influencer Marketing Company

Vangal Private Equity Firm Acquires Yirla, a Leading B2B Influencer Marketing Company

Seattle, WA – Jan 18, 2023 – Vangal, a leading private equity firm specializing in digital marketing, is pleased to announce the acquisition of Yirla, a renowned B2B influencer marketing agency and software platform company based in San Diego. The acquisition, valued at under $5 million, marks a significant expansion of Vangal's portfolio in the digital marketing sector.

Yirla, founded by Etinne D., has established itself as a leader in the B2B influencer marketing space, offering innovative solutions that connect businesses with key industry influencers to drive brand awareness and growth. The acquisition aligns with Vangal's strategic focus on enhancing its capabilities in digital marketing and expanding its influence in the B2B sector.

Mukund Mohan, Managing Director of Vangal, expressed his enthusiasm for the acquisition, stating, "We are thrilled to welcome Yirla into the Vangal family. Their expertise in B2B influencer marketing is unparalleled, and we are excited to leverage their innovative approach to enhance our offerings. This acquisition represents a significant step in our mission to provide comprehensive digital marketing solutions to our clients."

Etinne D., founder of Yirla, also shared his excitement about the partnership, saying, "Joining forces with Vangal is an incredible opportunity for Yirla. We are eager to collaborate with their team to further develop our B2B influencer marketing product and agency services. Together, we will continue to drive innovation and deliver exceptional value to our clients."

The acquisition of Yirla underscores Vangal's commitment to investing in high-growth potential companies within the digital marketing industry. By integrating Yirla's expertise and innovative solutions, Vangal aims to strengthen its position as a leader in the digital marketing landscape.

For more information, please visit vangal.com and yirla.com.

Contact:

Sushmita Safa

Email: info @ vangal.com

Phone: (650) 485-3796

About Vangal:

Vangal is a private equity firm based in Seattle, WA, with a strong focus on digital marketing. The firm is dedicated to investing in and nurturing companies that demonstrate high growth potential in the digital marketing sector.

About Yirla:

Yirla, founded by Etinne D., is a leading B2B influencer marketing company based in San Diego. The company specializes in connecting businesses with industry influencers to enhance brand visibility and drive growth.